Sorsiri for global first founders

Set your brand once. Let the system speak in every market.

Sorsiri is the brand and content system for founders who build across borders. One calm, culture-aware stack that turns a single founder brief into launch-ready assets for different markets, without the generic AI voice.

A focused engagement for early and growth stage teams. Limited active cohorts each quarter.

Build global, sound local.

Brand depth

A clear message, house, voice guide, and visual direction that travel well from Mumbai to Miami.

AI with cultural care

AI-assisted content that respects language, context, and nuance instead of flattening everything into the same tone.

Founder time protected

Around four hours of deep work with you. Thirty days of structured content and a practical go-to-market system for your team.

What Sorsiri is. What it is not.

  • A CMO grade decision system for brand, go-to-market, and content
  • A brand stack that captures your narrative once and reuses it across markets and channels
  • A way to turn founder judgment into repeatable playbooks for a small team
  • A bridge between strategy, AI output, and human creative work
  • Not an agency with endless retainers and unclear ownership
  • Not another tool that your team will forget to log into
  • Not a one-click content generator that sounds like everyone else
  • Not a slide deck that sits in a folder after one presentation

Core parts of your brand stack

Brand and message system

Positioning, message house, voice guide, and visual direction with clear rules for how your brand shows up in every market.

Go to market spine

Priority markets, offer structure, channels, and a simple scorecard. A practical spine that tells your team what to do in the next ninety days.

Content engine

One founder's input becomes many ready to publish assets. Long form, short form, thought leadership, social content, and sales support pieces aligned to your message house.

AI creative layer

Curated prompts, templates, and studies that your design and content teams can refine, with clear direction on what stays non-negotiable in your brand.

Starter Bundle | Sorsiri Early Validation Program

From idea to investable story, in one structured sprint.

The Starter Bundle is for founders who are ready to move from scattered notes and decks to a single, confident story. In a focused engagement, we shape a foundation that you can carry into investor conversations, first hires, and early customers.

What you receive

Brand and message system

A compact yet complete brand backbone with positioning, message house, sample taglines, and voice cues.

Go to market sketch

A first pass plan that highlights where to start, which markets to test, and how to measure early traction.

Content calendar for thirty days

A ready-to-run calendar across two or three key platforms with post-level ideas and sample copy.

AI and asset toolkit

Prompt sets, content patterns, and asset suggestions that your team can use to keep shipping without a fresh strategy every week.

Perfect for founders at pre-seed, seed, or early revenue who want clarity before heavy spend.

How it works from the first call to handover

1

Founder intake and brand memory

We begin with a deep conversation about your markets, history, and ambition. Your inputs move into a private brand memory space that holds your phrases, decisions, and non-negotiables.

2

Strategy pass

We draft your positioning, message house, and go to market spine. You respond as a founder, not as a copy editor. We refine once to reach shared clarity.

3

Content engine build

From this system, we design your first thirty days of content and campaign ideas. Every piece traces back to your message house.

4

Toolkit and training

You receive the stack in practical formats your team can use. We walk you through how to brief AI tools, how to adapt messages per market, and how to maintain consistency as you grow.

5

Optional ongoing touch points

For founders who want periodic review, we schedule light-weight check-ins to adjust the system as real data comes in.

Why founders choose Sorsiri instead of another deck or tool

Judgment before assets

Every output starts with the question, "What would a careful CMO do here for this market and this stage?" Assets follow judgment, not the other way round.

Culture and context aware

We treat each market as a real place with history, language, and emotion. Your brand can speak as a guest with respect, not as a loud visitor.

Systems that survive new hires

As you add team members, the brand stack gives them clarity. They see what came before, what you stand for, and what should never be diluted.

Who this is for

Fit

  • Global first founders who plan for multiple markets from day one
  • Product, SaaS, and technology companies that want a serious brand voice
  • Teams without an in-house CMO who still want disciplined brand thinking
  • Founders who are willing to invest time in a few deep sessions

Not the right fit

  • Brands looking for quick viral campaigns without a foundation
  • Teams that want only content volume without caring about narrative
  • Large enterprises where every decision needs many internal approvals

Your brand voice and data stay in your control

Guardrails for integrity and privacy

Private workspace

Brand memory stays in a private workspace with access that you control.

Version control

Every claim, rule, and example is versioned so you can see what changed and why.

Data isolation

Your data does not mix with any other client work.

Vendor portability

The system is designed so that you can move vendors in the future without losing your narrative.

From watching chaos to building calm

A note from Wishva Shah, creator of Sorsiri

For years, I watched strong founders lose their best hours to scattered decks, documents, and tools. Their ideas were sharp, their markets complex, yet their brand showed a different face in every room.

Sorsiri grew from a simple question. What if a founder could set the story once with care, then let a system carry it into content, campaigns, and future markets?

My work in global rewards, across more than a hundred countries, taught me how culture, context, and language shape trust. Sorsiri brings that same discipline to brand and content. It is patient, detail-aware, and respectful of your attention.

If you are building for the world and want your story to travel well, I would be glad to walk through whether Sorsiri is the right fit for you.

How we work together and how pricing behaves

Simple structure, clear scope

Pricing reflects the depth of work rather than hours spent. We agree scope, timeline, and decision points before we begin. For grant-backed or accelerator backed founders, we can discuss staged payment structures.


You will receive an honest view on whether Sorsiri is the right system for you right now.

What founders say when the system starts working

Questions founders usually ask

Ready to build a brand that travels well?

Join founders who are building global-first companies with a clear, consistent brand voice that respects cultural nuances.

Book a founder strategy call